Simano Store
Brand IdentityUI & UX Design
This project is a group project from while I was at Arena Multimedia, where we had to develop brand identity and UI & UX design for a bicycle store - Simano.
![](https://freight.cargo.site/t/original/i/8ef8eab70c0143572caabecbfa4dc2495b2b02416264a07441a62f49ec1e3943/PKRIDU1.jpg)
Brand Identity
![](https://freight.cargo.site/t/original/i/894c9ae99c410d9b0f166ae79f84c509688d20144dbf46f6a9304e58de37a137/SIMANO-report-ENG-ver_Page_05.jpg)
![](https://freight.cargo.site/t/original/i/d9e0493118f2ec537cc6a31ac0915c7d818ab1cfff4fa5c8b59b64974db5c482/SIMANO-report-ENG-ver_Page_06.jpg)
![](https://freight.cargo.site/t/original/i/0c74460842c36c47fbf5a63903680029ec946506470e77224d0f596f47fabe31/Website-Photos.png)
![](https://freight.cargo.site/t/original/i/aeaca1002d9b564b6ebb01ecb1ad85cdab72808bcf3a2ef3bad34d7f9f2a7bd6/SIMANO-report-ENG-ver_Page_12.jpg)
![](https://freight.cargo.site/t/original/i/213c0a54b4d130922e9a134ad6f8f2e28ec34e24dbf95d979f29f50677bdeb4e/SIMANO-report-ENG-ver_Page_07.jpg)
![](https://freight.cargo.site/t/original/i/e25f784825b58eb259be8ad1856a39b2a5770b71244cea1086e6e60a88734ec4/SIMANO-report-ENG-ver_Page_08.jpg)
![](https://freight.cargo.site/t/original/i/82ffa157e1ec25f3ca1741ef0df2b9fc7e318b2abaee8bab1a60d9e0e44d4acc/SIMANO-report-ENG-ver_Page_09.jpg)
![](https://freight.cargo.site/t/original/i/a23ea22e6fb03950fd63a166dd64e5d209d46280f807c171b5c73314fd3aa9a9/SIMANO-report-ENG-ver_Page_10.jpg)
![](https://freight.cargo.site/t/original/i/c690de3d19a42dcf9fef5ace8c6d93e4ffba8dca41c8fc70a4482b3eb786a925/SIMANO-report-ENG-ver_Page_11.jpg)
UI & UX Design
![](https://freight.cargo.site/t/original/i/658ce4b53c316621e3fb5527774882127ce5103c6c338098616e2e7d8f683967/SIMANO-report-ENG-ver_Page_15.jpg)
![](https://freight.cargo.site/t/original/i/aa4e6105adfe75516d618563bdd1ce446b67034de1bb4c91943759909fa39f30/SIMANO-report-ENG-ver_Page_16.jpg)
![](https://freight.cargo.site/t/original/i/5b2d7c9df19f9cd6282cfaee4bad14a4346f4697b9d5cd7999641a9b897ad136/SIMANO-report-ENG-ver_Page_17.jpg)
![](https://freight.cargo.site/t/original/i/ed28c52c04b7dad417fe4b546334016b84028920444aed5fcc362b067ea9c068/SIMANO-report-ENG-ver_Page_18.jpg)
![](https://freight.cargo.site/t/original/i/047b48484a75a92e373a4d2b3b56bc94fe56f21b78981a4fa865274635ab2249/SIMANO-report-ENG-ver_Page_19.jpg)
![](https://freight.cargo.site/t/original/i/716eb4e336589b30b8e57c1289f7c281af1bc6cf4c310559ac224b92ef18556f/SIMANO-report-ENG-ver_Page_16.jpg)
Credits:
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Brand concept: My Nguyen.
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Visual system development: My Nguyen, Trang Tran.
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Logo design: Trang Tran, Nghia Nguyen.
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Graphic design: My Nguyen, Nghia Nguyen, Trang Tran
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UI/UX development: My Nguyen
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Animation: Nghia Nguyen